Recipes for Success

A Marketing Blog about Digital Strategies to Create Exceptional Customer Experiences

8 Reasons to Use WordPress for Your Business Website

One of the first marketing questions new business owners and entrepreneurs have to tackle is what they should do, or use for a website. Because many small business owners and start-ups are on tight budgets, many lean toward do-it-yourself options; and the confusion...

Time to Review Your Small Business Marketing Plan

So it’s a new year – time for reflection on what worked last year, and how to improve your business this year, right? So have you reviewed and adjusted your marketing efforts for the coming year? If you are reading this in the beginning of January, you probably...

A Facebook Fantasy

With over one billion active monthly users and growing, Facebook has become the “golden egg” of marketing that many small business operators fantasize over. Here are some things to consider before (or while) you jump into this social media platform....